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Justin,
firstly
thank you for your questions and for being honest about the situation.
David Ingham (my sponsor) and I had an honest discussion with some of
our team this week and it's important to establish what works. It's
taken me a while to crystalise my thoughts and blogging has really
helped me with this.the list ( contact / invite ) vs attraction marketing.
Some people say MLM stands for Most
Lose Money. I believe success in MLM is about investing time effort and
money. Years of it, but it is worth it.
FOR A SPECIFIC TARGET AUDIENCE:
Something that is of value
You send them something of value.
You build the relationship.
They buy from you.
Notice the word BUY.
Most of my distributors / customers come to me to buy. I do not sell.
None of them are looking for MonaVie.
They are either looking for better health for themselves OR
They are wondering how they can make more money / what mlm's are working / who can help them.
So, I have 2 target audiences.
Audience with PAIN - physical
Audience with PAIN - financial
Notice I am talking about a specific solution yet. I am attracting through talking about their pain.
I blog and there are people that are interested in the key words I use.
Then
I develop the relationship through questions. When people read through
my blog then they realise that I am in the business of helping people
get rid of their pain.
Who can I help - today I believe I can help you and
people who are starting out and seasoned professionals (old school).
Because what I write about identifies a different pain.
Yes I have pain and I talk about it. This attracts people similar to me.
My pain is that I have some people in my team who I want to help go further - so I put together a system.
Your pain might be that you want to get started and have a process that you know can be duplicated.
I will get round to answering your specific questions now.
Q1. I have had limited success using the traditional Monavie system -
my belief in their system is not 100%. Even though my activity level has
not been as high as it should be for great success. I can see why many
people would just give up just using this system.
A1. Agreed - stretching your comfort zone a little is acceptable, but sometimes exceptional activies cannot be sustained. An easier system can be used as a filter and an assistance. Too difficult a system means it is just a filter and only superstars will succeed. Q2. When you speak of online. What do you exactly mean by this? I know it is the way forward seeing that there is so much activity on line. I have a linked in page and have about 300 people on there. Not 1 person has contacted about Monavie on it. Facebook - I have about 400 people but I am reluctant to expose the business to all my friends on there. A lot of potential people would just be turned off. Twitter - I have set up an account but have not used it that often. So I would like to know what actually works on line and how best to construct it in order to reach out to people in the most constructive manner.
A2.
Blog posts about your experience work best. Because you will attract
people at your level / experience through your journey.Your system will
attract leaders too, as the system can be used to build online. Within
your social media you can place links / comments and get others to like /
comment. As a group we can help propogate the system and help others.
All your social media "friends" see is likes and encouragement from your
team mates and the occasional motivational / good news. Those that are
inquisitive will follow the links. You don't need to sell. They will be
attracted.
Q3. Your system - it looks good - but for people just starting in the business who purchase product and Monavie MVP kit - would they also pay the additional money for your system? Also why would people be interested in my blog? So does one need online and your system combined - or can you just do one or the other?
A3. My system involves 8 components
You (the unique opportunity in my opinion)
Your blog
Autoresponder (with content) - automating emails
Squeeze page - for capturing details (unique web address)
Capture form
Free e-book
Income generation opportunity.
Social media
Online community of people helping each other
In
terms of cost and learning curve to set up, it can be done in an hour
without any knowledge of web, html, php, autoresponder, design etc.
The reason many people / mlm leaders avoid online systems is
that there are multiple systems multiple costs for each component and
they are not duplicable.
This is the reason I set up my all in one system.
There is a cost - a small monthly charge which contains everything needed to start promoting / creating leads online.
When leads come in through your online system you can plug them into MVP if you want.
The system compliments the list/contact/invite/training/
Hope this helps.
regards
Mark
Look forward to hearing from you. Kind regards Justin! |
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