As founder of "Team Of Amazing People" I get asked regularly how or what to write in a blog post.
An experienced blogger friend of mine gave me some advice, "There are 3 ways in which you can attract people to your post.
Firstly make it relevent - if your post has information that people want desperately, make sure it is in there.
Secondly make it interesting - 3rd party references or featuring a story can be extremely useful. Your brain is hardwired to listen to stories.
Thirdly, make sure that you talk about the thing, not say what the thing is. This is key. You don't want to give everything away in the title. The title gives you a way of attracting people."
Here's 2 examples that I have learned from this advice.
Giving it all away: Sausage and mash is the number one junk food in wales according to kids.
More to read: 2 most popular kids junk foods revealed in survey
The first example gives away all the info. The second draws the reader in.
Which would you choose?
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